Our Story
Since 1985, infusing genuine Italian pizza making with fervor
From Naples to Your Neighborhood
'Crust & Craft Pizzeria's journey began with one ambition: to introduce true Neapolitan pizza to London. Established by the Rossi's in 1985, our pizzeria was once a modest local joint with a heritage of recipes passed down through generations.
Marco Rossi, our pioneer, mastered the pizza-making craft while exploring Italy, gaining insights from esteemed pizzaiolos in Naples—the cradle of pizza. Having returned to the UK, she sought to offer the essence of classic Italian pizza, embracing traditional methods and select ingredients.
From our humble beginnings as a quaint 12-seater pizza shop, we have risen to be a cherished community staple. Yet our dedication to excellence and genuine practices has remained steadfast. We continue to employ original wood-fired ovens, prepare our dough daily, and source premium quality components.
Presently, 'Crust & Craft Pizzeria' persists as a family-owned venture, steered by the second-generation Rossis, guiding our devoted crew. While we have welcomed some modern touches, our essence persists: Creating irresistible, authentic pizza that unites everyone.
Our Values
Quality Ingredients
Our ingredients are always fresh and of the utmost quality, partnering with local growers and Italian sources to deliver genuine taste.
Traditional Methods
We handcraft our pizzas by historical techniques, allowing our dough to rise for 48 hours and baking it in traditional wood-fired ovens.
Community Focus
We strive to be more than just an eatery; we're a vital part of our neighborhood, standing behind local endeavors and offering a warm environment for everyone.
Sustainability
Our commitment to the environment reflects in our actions, from minimizing food waste to choosing eco-conscious packaging and championing sustainable farming.
Meet Our Team
Dedicated individuals that produce our mouthwatering pizzas
Marco Rossi
Owner & Head Chef
Inheritor and curator who honed her skills in Naples, refining our authentic recipes for over a decade and a half.
Sofia Smith
Executive Chef
With Italian training and 12 years of gastronomic experience, leading our kitchen with an expertise in dishes that change with the seasons.
Marco Bianchi
Master Pizzaiolo
A Neapolitan native, Marco has over 20 years of experience crafting the perfect pizza and inspiring our team of chefs.
Laura Brown
Restaurant Manager
Maintains our exceptional dining atmosphere and orchestrates the front-of-house team with hospitality and adeptness.
Daniel Kim
Sommelier & Beverage Director
Supervises our beverage selection, specializing in Italian lemonades and the finest complements to our pizza.
What Our Customers Say
This Neapolitan pizza is the closest to Italy's authenticity I've ever tasted outside its borders. The dough boasts a perfect chew and is adorned with char marks only a wood furnace can achieve.
James Hamilton
Admiring 'Crust & Craft Pizzeria' for their commitment to local, quality ingredients and environmentally conscious practices. The flavors truly stand out and their seasonal offerings are eagerly anticipated!
Sarah Thomas
I've frequented this place for ages, and they've consistently maintained high quality. The staff makes you feel at home, and the pizzas are simply divine. The Truffle Mushroom pizza is not to be missed.
Michael Anderson
Awards & Recognition
Top Pizzeria in Karlport
Local Food Honors, 2019-2023
Top 50 Pizza Establishments in the UK
National Dining Guide, 2021-2023
Certified Genuine Neapolitan Pizza
Associazione Verace Pizza Napoletana, 2018
Eco-Friendly Enterprise Commendation
Regional Eco Business Forum, 2022
Come Visit Us
Relish the authentic taste of Italian pizza in our hospitable venue